Marketing & Operations · Founder's Office

From first message to closed deal,
and the systems behind it.

I'm Dipanshu. I run marketing ops at Aevy Video School (AEOS Group): copy, campaigns and CRM on the front end, AI automations and internal tools behind them.

+30% webinar show-up rate +20% webinar registrations AI automations in production Bengaluru, India
See the work ↓ LinkedIn ↗

Selected work

what moved, and by how much
Aevy Video School
CRMWhatsApp retargetingMeta AdsAutomation

Rebuilding the webinar funnel so more people show up.

Registrations were coming in, but too many seats stayed empty. I wired CRM integrations into the daily workflow, automated the follow-ups, and rebuilt targeting and WhatsApp retargeting around the people most likely to attend.

+30%
webinar show-up rate
+20%
webinar registrations
Webinar funnelregistrations → show-up
Internal build
AIZoom PhoneCRM integrationSales ops

An AI analyser that reads every sales call.

Sales calls held the answers, but nobody had time to re-listen. I built an analyser that pulls Zoom Phone recordings, runs them through an AI model and files the analysis back into the CRM — so patterns across hundreds of calls stay visible.

Every
recorded call analysed
Auto
analysis filed back to the CRM
$ zoom-phone --pull-recordings
→ 312 calls queued
$ analyser --model run
→ objections · intent · next steps
$ crm --sync
→ deals updated ✓
Gen C
OperationsBackendContent guidance

Running Gen C's backend, and guiding its creators.

At Gen C I managed the backend and day-to-day operations while guiding individuals on their content — keeping the system's side quiet so the creative side could stay loud.

Daily
operations owned end-to-end
1:1
content guidance for creators
Ops board
leads · CRM · ROAS · docs
Creator notes
hooks · retention · packaging
Side build
AIEd-techWeb app

A study companion that teaches any source you give it.

An AI study website where you add a course or source material, and it teaches it back to you as a personal guide — built end to end, from the learning flow to the backend.

Any
course or source as input
1:1
personal-guide teaching style
Study companionsource in → guide out
You: teach me this chapter
Guide: sure — let's start with the one idea everything else hangs on…

Product case studies & PRDs

independent, self-initiated work
PRD · 2025

WhatsApp Monetization Features

A structured PRD with problem statements, requirements and success metrics — balancing revenue growth with user trust.

Product requirementsPRD
Design · 2025

LinkedIn Mentorship Feature

Mentorship discovery and matching: user flows and success metrics designed in Figma from user research.

Feature designFigma
Strategy

Amazon Music India — Engagement

An engagement strategy case study for Amazon Music India: where listeners drop off, and what would bring them back.

Concept case studyStrategy
Strategy

The Cartesian Room — Launch Metrics

A launch metrics framework: defining the numbers that matter before launch day, and the plan to move them.

Concept case studyMetrics
Research

Metaverse in Education

A research report on where immersive learning actually helps — and where it's still a demo in search of a problem.

Research reportEd-tech
Volunteer · 2023

Kilkari — Science & Innovations

Taught science and innovation with a Bihar-government NGO, and guided a firefly-protection project with the Forest & Wildlife Department.

Teaching volunteerMay–Sep 2023

A maths grad who ended up running the machine behind the marketing.

I sit between the founders and the funnel: writing the copy, running the campaigns, closing the deals, and then going back and automating the boring parts. If a number matters, I probably own a piece of it.

CurrentlyMarketing Operations Associate, Founder's Office — AEOS Group (Aevy TV & Gen C), Feb 2026 – present
EducationB.Sc. Mathematics, The Maharaja Sayajirao University of Baroda, 2025
CertifiedInternshala — Product Management · Business Analysis · Technology
Toolbox Freshsales CRMMeta Ads ManagerAiSensy Pabblyn8nClaudeChatGPT FigmaGoogle Sheets
Contact

Got a number that needs moving?

Campaigns, CRM, automations, or the story behind all three — my inbox is open.

dipanshusaransh108@gmail.com LinkedIn ↗ GitHub ↗